Today, you’re not an agent or advisor.

You’re a michelin-starred chef.

The creme de la creme.

Every dish you make bursts with flavor.

And you handpick the finest produce – because quality matters.

But when the flame is too high, some dishes burn…

And you think “Oh no, I need to add more ingredients!” 

But maybe it’s not about throwing in more popcorn kernels hoping a few survive.

Maybe it’s about mastering the flame, so nothing burns…. 

Maybe it’s about stirring the pot so nothing sticks…

When the water boils over, do you just add more water or turn down the heat?

The reality is – most agents and advisors don’t need more leads.

They just need to change the heat. 

In today’s Advisor Insight, we expose the myth: 

More isn’t always better. Sometimes, it’s about refining the process, not increasing the input.